This year, United Way of Greater Atlanta will provide assistance to more than 381,000 individuals and families across Greater Atlanta’s 13-county region. From the Child Well-Being Mission Fund, the United for Racial Equity and Healing Fund, and the COVID-19 Response and Recovery Fund, we’re providing sustainable and equitable improvements for the well-being of children, families and communities.

Because of our generous donors, more children will receive quality childcare, families will receive basic needs and housing, youth receive college planning, and families are provided with tools to build wealth. Read on for some highlights from the last year.

Child Well-Being Mission Fund

The Child Well-Being Mission Fund ensures lasting, equitable and collaborative solutions to the critical problems that stand between us and a better quality of life. The fund includes four investment priorities – Strong Learners, College and Career Ready, Economic Stability, and Brighter Future.

  • $43.92 Million Distributed
  • 223 Nonprofits Funded via 267 Grants
  • 381,000 Services Provided

82% of our grants are direct service grants, which provide active supports, services and/or programming to individuals and families.

Strong Learners 25,703 children will become stronger learners through securing housing and basic needs for their families, providing support to build reading skills, helping to strengthen family engagement, increased access to health services, and access to quality early learning.

College and Career Ready 104,326 youth will be supported for higher education and high-growth careers through strengthened academic support, expanded career pathways, increased college planning and secure housing and basic needs.

Economic Stability 113,062 individuals will gain access to childcare/afterschool care, job skills, financial training, and housing and basic needs, in order to reach economic stability.

Brighter Future 123,389 individuals will be supported through investments that expand key coalitions, increase civic participation, and improve advocacy that directly improves communities in Clayton, South DeKalb, and South Fulton counties.

United for Racial Equity and Healing Fund

Nearly 500,000 children in Greater Atlanta live in communities where the majority of residents are people of color and lack the basic opportunities and resources to thrive. The United for Racial Equity and Healing Fund tackles the systemic issues underlying the correlation between race and zip codes, place and equity.

  • $3 Million Raised
  • 7 Nonprofits Funded Through Initial Grant Round
  • $1.2 Million Granted as Multi-Year Commitments
  • Average Award of $105,889 (Additional round of funding to be considered in Fall 2021)

COVID-19 Response and Recovery

The COVID-19 Response and Recovery Fund, in collaboration with Community Foundation for Greater Atlanta, provided support grants to nonprofit organizations to provide services to people in the wake of the COVID-19 pandemic. The Fund rapidly distributed dollars to nonprofit organizations so that they could quickly get help to children and families impacted by COVID-19.

  • 14 Million Services Provided
  • $28.2 Million Distributed via 598 Grants
  • 481 Nonprofits Funded

We’ve improved the lives of 82,000 children, but we can do more. We know every child whose life we change will go on to change the lives of countless others, and when we work together our community impact grows exponentially to create an equitable future for all.

Work this important is never over or done alone. Can children, families and Greater Atlanta communities count on you? Unite for more today.

When United Way of Greater Atlanta was asked to lead a COVID-19 testing (and now vaccine) strategy as part of a national effort, there was little known of how the community would respond. We certainly knew to do this work, we would need the help of trusted partners to assist with engagement and outreach – and ultimately to be a bridge to access.

Across Greater Atlanta, more than 45 percent (2,721,291 individuals) have received at least one dose, and approximately 41 percent (2,448,248) are fully vaccinated. And although progress is steady, hesitancy and disinterest are common themes we encounter – we are seeing that beliefs, historical distrust in the healthcare system, and economic circumstances are leading factors to vaccine resistance.

In predominately African American, Latin X, and other underserved communities, we are seeing that COVID-19 test positive rates are nearly double that of affluent communities. These are also communities where vaccination rates are low. Additionally, we are seeing the health disparity gap widen, particularly for those managing chronic conditions like hypertension, diabetes, HIV/AIDS, and heart disease. There are other contributing factors: technology has played a significant role in how communities access information. For many underserved areas, access to reliable internet service is a challenge. Also, a large percentage of residents in communities of color are front-line or shift workers, which presents a barrier to access – if vaccine sites are operating during traditional work hours.

The Choose Health Life Initiative centers partnerships with faith leaders, Black and Latin-X led community-based agencies, and federally qualified health centers (FQHCs) to advance equitable access to testing and vaccines within the City of Atlanta, and communities in Clayton, South DeKalb, and South Fulton counties. The initiative utilizes a community health worker (CHW) model to deliver health education and supports in hopes to reverse opinions about seeking out health care, as the nature of the pandemic is ever-changing.

To date, the Choose Healthy Life Initiative in Atlanta has helped more than 4,000 individuals receive COVID-19 testing and vaccinations. In the coming months, we will continue to expand our partnerships in communities to promote education, outreach, and access to health services. We are so grateful for the work of partners like Black Child Development Institute in Atlanta have done to recruit, train and support faith partners throughout this initiative. We are also very proud of the work our health navigators are doing to help improve the lives of people of color in underserved communities.

Together, we are tackling the vaccine hurdle in Greater Atlanta – one Brighter Future community at a time. For more information on the Choose Healthy Life Initiative, go to choosehealthylifeatl.org.

Previosuly pulished on SaportaReport.com

Everyone’s eyes were on the political landscape in Georgia a few short months ago. There was a lot of focus on how we could make an impact on a much larger scale.

But how do we continue this momentum and the discussion of issues that directly affect Georgians? How do we transition this to a larger movement to drive engagement and encourage lasting change?

In order to influence positive change, you need to be proactive. United Way of Greater Atlanta’s Young Professional Leaders and LINC affinity groups met last week to discuss that next plan to action in an “Influencing Positive Change” virtual panel led by Tharon Johnson, CNN contributor and CEO of Paramount Consulting, and Rev. James Woodall, Georgia NAACP President.

Much of the change in Georgia in the past few years could be directly related to the “young coalition of voters,” and grassroots campaigns, Johnson says.

So, the talk centered around that role young professionals can play in influencing change around state and local policies that directly impact children, families and their communities across Greater Atlanta.

One way to do this is through advocating for policy that helps address disparities in our community, Johnson says.

“We got to talk about the changing demographics in [Georgia], and where there were a lot of things that white people didn’t know existed, it was brought to the forefront when we saw the unrest that was going on in this country,” Johnson says. “What I was most proud of, was how the young people stood up and peacefully protested to make sure [this] remained at the forefront.”

He said this was part of what drove people in Georgia to the polls, specifically in Black communities, and then stressed the importance of staying tuned into what was happening at the state level currently with any legislation that would potentially “disenfranchise voters of color.”

“In order to influence change, we have to educate ourselves on the change,” says Jasmine Morgan, a YPL member and senior training consultant for IHG Hotels and Resorts’ Hospitality Young Professionals Exchange (HYPE) group. “This [social] was informative and collaborative, and we got the community involved from the standpoint of having experts at the table to drive conversations around things we as young professionals may not have thought of or been exposed to before.”

IHG was a sponsor for the event, and Morgan says the partnership with YPL was a natural one because it aligned with HYPE’s mission to bring together people who have a shared passion around improving their community.

“This event has really gotten to people,” says Morgan, who leads a remote-based team spread out across the U.S. “We’ve been talking so long about how we influence positive change—whether that be ending racial discrimination, our own unconscious bias—but how do we do it? How do I make myself a part of the fight and a part of the solution?

“Sometimes if you don’t talk to people, nothing happens, and nothing moves forward.”

Attendees were encouraged to become a part of the solution by joining United Way and its work to provide a Brighter Future for neighborhoods in South DeKalb, South Fulton and Clayton Counties—all areas with low child well-being scores.

United Way of Greater Atlanta has recently aligned its work to invest in four priority areas to improve the well-being of children, families and their communities across Greater Atlanta. United, we can make sure children have more. More opportunities, more resources, more chances to grow up as strong learners who are college and career ready. We can also make sure families that are economically stable and set up for more success in the future.

And young people in this country are “literally at the forefront” of this movement to push toward a more equitable Atlanta and a more equitable Georgia, Woodall says. We just have to continue that fight and “right the line,” he says.

“When we are gone to be in glory, we’ll all be able to look down the corridors of history and see our children hollering out in our memory because we didn’t give up,” Rev. Woodall says. “We stayed true to who we thought we would be, we stayed consistent in our pursuit of liberty and justice for all people. That’s what we’re fighting for.”

This was the challenge Woodall left the group with, and Lauren Rock, Director of Individual Engagement in the Office of Development for United Way, says she’s been overwhelmed by the positive response from this discussion.

She said now the goal is to connect with all of those who attended and then introduce them to the work United Way is doing in specific communities where we are fighting to drive equitable recovery and end racial disparities. Now’s the time to inform people about how they can get involved by becoming an advocate and volunteering.

“YPL already has touch points in Clayton County, and we’re all wanting to see the impact in those areas,” Rock says. “We’re continuing this engagement and introducing Brighter Future to people, telling them why this is important and what we’re supporting.

“Beyond that, we’re having conversations at the board level, finding ways to connect with the Clayton County Brighter Future Youth Leadership Council and the work they are doing so that we might support them and amplify their voices. We want to give people the opportunity to plug in.”

Eesha Sasumana, an analyst working for IHG and a HYPE member, was impressed by the event and United Way’s broad vision for the future.

“I think United Way has done an amazing job bringing about positive change to the Greater Atlanta region, particularly in the arena of developing children, young adults and the leaders of tomorrow,” Sasumana says. “I believe continuing that momentum of developing young minds and helping them reach new heights is an invaluable resource and there are always new avenues to explore such as mentorship, skills workshops and professional development opportunities.”

One of the most powerful messages from the panel discussion for Sasumana was that even though much has been done and progress has been made, “it is important to recognize there is still more room to grow.”

There are more opportunities to address disparities and promote equality.

“When the panelists were asked for specific work those interested in influencing change can do to improve their communities and play a part in the larger movement, the panelists stressed that any activity is better than none,” Sasumana says. “They continued with a call to action, sharing resources for on advocacy efforts, tracking current legislation as well as media materials to help stay up to date on current events in this space.”

To learn more about continuing this work and how to get involved, join the LINC and Young Professional Leaders affinity group.